Porsche Innovation Stories

Discover stories about Porsche innovation, a quality that has defined us ever since the beginning. A passion and drive to make better cars.

Orange classic Porsche on Swiss Alpine road, mountains in background

Planning a road trip: what is ROADS by Porsche?

ROADS is a free app that’s home to the ultimate online community for those that love road trips. Unite with other passionate drivers as you uncover – and drive – the finest scenic routes in front of your doorstep and all around the world
1967 Porsche 911 S 2.0 Coupe beside aeroplane

What are Porsche Fuchs wheels?

In 1965, a brand-new wheel was presented for the 911 S, the sportiest version of the soon-to-be iconic car. The five-spoke design would eventually achieve legendary status of its own – and to this day remains one of the go-to wheels for classic Porsche 911 owners everywhere
Porsche 911 Carrera 3.2 4x4 Paris Dakar (953) on course

The story of how a Porsche 911 won the 1984 Paris-Dakar rally

For its new 911 Dakar, Porsche was inspired by a car that nearly four decades ago shocked motorsport by winning the world’s greatest long-distance off-road event. We pay tribute to a truly remarkable vehicle
Red, white and black Porsche 963 racecar driving Goodwood Hillclimb

What is the Porsche 963 racecar?

The Porsche 963 is what racecars dream to be when they grow up. Making its race debut at the 24 Hours of Daytona, the 2023 motorsport season welcomes a new star of the track
Side view of black Porsche 911 S 2.4 Targa

How Porsche Classic restored a 50-year-old 911 Targa

Signed by F.A. Porsche, finished in his preferred colour of black, and two years in the making, this unique restoration project pays homage to the 50th anniversary of Porsche Design
Porsche 956 speeding along racetrack, background blurred

How the Porsche 956 became an endurance racing legend

From Nürburgring records to Le Mans victory, the 956 dominated the racing world for more than a decade. This is the story of how engineering innovation way ahead of its time helped create one of the world’s most successful racing cars
Porsche facing three roads, each leading to a different digital world

How to buy a Porsche NFT

The journey begins. Join Porsche as it enters into the world of Web3. Taking dreams to the next level, the bold project that’s dedicated to co-creation and community will blend together physical and digital worlds
Grand Prix White and Green Porsche 911 Carrera RS 2.7

The remarkable story of the Porsche 911 Carrera RS 2.7

The ducktail spoiler. Those iconic wide wheel arches. The debut of the Carrera nameplate. Germany’s fastest production car. Fifty years ago, a genre-defining Porsche legend was born in the shape of the Carrera RS 2.7
Off-road Porsche 911 driving along rocky terrain, snow-capped volcano behind

Meet the off-road Porsche 911 that climbed the world’s highest volcano

Learning by exploring – at high altitude. Driving a Porsche 911 converted for extreme off-road use to its limits, this is the story of how one intrepid crew reached new heights for a car, with endurance racer and adventurer Romain Dumas as their expedition leader
Woman looks at computer showing Porsche Car Configurator

My perfect Porsche: an elegant 911 GT3 Touring

When it comes to colour and materials, Daniela Milošević spends her days devising what the Porsche cars of the future will look like. Here's what happened when she configured her dream Porsche
Close-up image of Porsche Cayenne

7 things you might not know about the Porsche Cayenne

Two decades ago, Porsche stunned the world with its first-ever SUV. Let’s look back at the fascinating stories behind this gamechanging car
Woman with classic Porsche 911 Targa in a workshop

What is the best engine oil for my classic Porsche?

Prevention is always better than a cure – and that’s certainly true when it comes to looking after your engine. Choose the right engine oil for your classic Porsche car and it’ll help prolong its lifespan for more happy motoring

Building a new future that’s out of this world

With a mission to the moon on the near horizon, we look at how rapid advancements in 3D printing is helping change the course of history both today and beyond

Boston: aiming for the neutral zone

Lower air pollution, safer streets, higher productivity. The US city of Boston is aiming to achieve all of these by 2050 with the help of electric vehicles

From capital of art to capital of Artificial Intelligence

Amsterdam, the city of bikes, boats and laid-back bars, is blooming. Here’s how an open-minded, pioneering spirit has led to it becoming a leading light in the development of AI
Porsche 911 with rust-like patina on its bodywork

Porsche unveils Patina Paint To Sample

Patina – the way a vehicle’s paintwork ages – is huge in classic car circles. Now, a hi-tech Porsche innovation means that new car owners can achieve it too
Side view of Porsche 911 GT3 RS on starting grid

Your questions answered: 8 things you need to know about the new Porsche 911 GT3 RS

Lighter than before and featuring increased downforce, the performance of the new 911 GT3 RS has been raised to levels that make it an aerodynamic wonder
Side view of yellow Porsche with sun hitting off windscreen

How I found my air-cooled classic Porsche 911

Stuck in traffic one day, Sydney-based creative director, Thomas Walk, spotted the tell-tale shape of his favourite car. It set in motion a chain of events that involved restoring a beautiful classic 911, embarking on a special road trip, and proposing to his partner

Your questions answered: 7 things you need to know about the Porsche 718 Cayman GT4 RS

This is the 718 Cayman GT4 RS – the fastest street-legal Cayman that Porsche has ever produced. Let’s dive into the details of this spectacular sportscar
Man standing in front of a vintage yellow Porsche 911

My perfect Porsche: creating the ultimate 911 Turbo S

The creative chief behind the cult Instagram channel talks through his dream car build using the Porsche Car Configurator
2022 24 Hours of Le Mans Porsche 911 RSR racecar

The Le Mans-winning Porsche RSR: 12 things you need to know

The Porsche 911 RSR racecar has just grabbed a stunning victory in its last-ever outing in the GTE-Pro class category at the 24 Hours of Le Mans. Nearly 50 years after the debut of the first ever Porsche RSR racecar, we pay tribute to the RSR with a dozen roaring facts
Yellow Porsche 911 Carrera RS 2.7 with ducktail

What is the Porsche 911 ducktail?

Fifty years ago, a new, lightweight 911 with a unique aerodynamic rear wing was unleashed. It was a decision that would determine how many of the fastest Porsche sportscars would look to this day. This is the story of the Porsche 911 ducktail

Five Porsche concept cars you might not have heard of

The new Porsche Vision GT is, perhaps, one of the brand’s best-known concept cars, but here are five you might not be so familiar with
Two men in vintage Porsche hybrid car

Gamechanger: how Ferdinand Porsche designed the first-ever hybrid car

Hybrid and all-electric cars may feel like a thoroughly modern mobility solution, but the man who founded Porsche was designing battery-powered cars at the turn of the 20th Century
Two assembly workers work on a Taycan a Porsche Zuffenhausen

Where are Porsche cars made?

From Zuffenhausen to Malaysia, we dive into the wide world of Porsche to find out which production car is made where, taking in plenty of automotive history along the way
A man ordering parts from the Porsche ORIGINALE catalogue

Why genuine classic car parts from Porsche matter: an expert’s guide

Care for your classic Porsche? This is why it’s important you use genuine parts

High-tech and high life: Tel Aviv

In smart mobility and cyber security, Israel is one of the countries leading the charge. And, in Tel Aviv, you’ll find a gregarious city that combines it with having plenty of fun
Red and white Porsche prototype racecar on track

A peek into the future Porsche racing experience

Mission R is a new, all-electric concept racecar. But what mission is it trying to accomplish? In this case, the clue is in the name. ‘R’ is for racing. And the Mission R is here to set out Porsche’s vision for the future of customer motorsport

A Porsche innovation powered by your imagination

With Paint To Sample, personalising how your car looks reaches new heights. We find out how Porsche achieves the colour of your dreams

The hi-tech city with lofty ambitions

Right now, Tel Aviv is one of the most exciting cities on earth. Here, start-up scouts and Porsche are seeking the people and ideas driving our mobility of the future

En route to the new reality

We head to the spiritual home of Augmented and Virtual Reality in California’s Silicon Valley, drinking in the beauty of Highway 1 on the way