Porsche Culture Stories

Discover stories about Porsche inspiration. Of how we help inspire, and are inspired by, a passion for art and design, music and cuisine, fashion and contemporary luxury.

A man driving a classic Porsche 911

Realising a childhood dream. The photographer with a passion for Porsche and TAG Heuer

Exploring the interplay between cars and watches – a classic combination
Emma Raducanu in locker room in front of white Porsche 911 GT3

Emma Raducanu’s passion for Porsche

A superlative ace, on the court and off it, Emma Raducanu wrote tennis history at the US Open when she became the first ever qualifier to win a Grand Slam tournament. Now she brings that incredible drive to Porsche as brand ambassador
Rear of red Porsche 911 Speedster,  Forza Horizon 5 game

Forza Horizon 5: the complete list of Porsche cars

Race through Mexico in a spectacular range of Porsche cars. This is the complete list of cars available in Forza Horizon 5
991 GTS RS and Cayman GT4 Clubsport in motion on virtual racetrack

The complete list of Porsche cars in Gran Turismo 7

Which Porsche cars can you drive in the new edition of Gran Turismo? Here’s a comprehensive checklist to get you off the starting grid and on your way to unlocking iconic vehicles
Porsche 356, headlights on, driving up underground car park ramp

The world’s most spectacular garages for Porsche cars

These dream homes have something that little bit extra. Not only have they designed their garage as a feature in itself, but they also have a Porsche to put into them. Here are five homes for sportscars that make a real statement
Sunset view of Porsche models next to the sea

What do Porsche model names mean?

From miniature crocs to epic South American races – as well as more down-to-earth reasons – discover the stories behind the names given to each of the current Porsche models
Person in racesuit throws popcorn, Porsche Vision Gran Turismo behind

Bringing the Porsche Vision Gran Turismo to life

A unique concept car like the Porsche Vision Gran Turismo deserves a visionary storyteller to tell its tale. Photographer Teresa Freitas explains how she used a real-life car model and colourful, cinematic approach to fire our imaginations
Man leans on electric Porsche Taycan parked on sandy ground

Porsche Taycan long-term review: what I’ve learned living with an electric Porsche

Swapping his tattoo gun for the driving seat of a Taycan, Dr. Woo talks Porsche, LA and artistic dedication
Multiple Taycan cars in front of brightly coloured containers

A 3,000km journey towards an electric car future

For photographer Tomek Makolski, the future’s bright – Frozen Berry bright – when it comes to envisioning a purely Taycan world
Woman in hijab sat in light aircraft, lifting its canopy

Bridging the Gulf

From Saudi Arabia to the United Arab Emirates and Kuwait, Porsche discovers the female leaders and entrepreneurs breaking down barriers and giving thrilling inspiration to women across the region
The Porsche Vision Gran Turismo

Porsche guide: everything you need to know about the Porsche Vision Gran Turismo

A guide to the new Porsche Vision Gran Turismo concept car
Bearded man in red hat looks out towards light

Festival of colour: the vivid Porsche race car art of Jake Yorath

Manufacturers like Porsche, race series, racing teams and global brands flock to this British automotive artist for his inspiring artwork that’s dynamic and instantly recognisable
Person whittling stick in the snow with a puukko knife

The simple tool and cultural icon that’s part of a Finnish Arctic experience

The puukko knife has been a fundamental tool for life in the Arctic for thousands of years. Today, it’s even more than that – it’s a symbol of Finnish pride

Pushing boundaries. Breaking glass ceilings

For film stunt driver Sera Trimble there are neither limits nor limitations, just a mighty inner drive – something she shares with the timeless 911

A passion for Porsche

Holidays spent in the family 911 ignited Catharina Allaert’s love for Porsche. It’s one that endures
Farmers in Africa gathered in a group

Sustainability at Porsche: tackling the climate issue head on

Porsche and South Pole are improving lives and the environment through people-first sustainability projects that strike at the heart of the problem

“I just want to have fun”

When you undertake Classic cars training at the Porsche Track Experience, you’ll encounter extraordinary vehicles and passionate owners
David Gandy peers through open window into car

A model example: David Gandy’s lifelong love of classic cars

He is one of the world’s most recognisable models. But David Gandy also has a love for cars that can be traced back to his early childhood

Capturing timeless minimalism

One man’s passion for photography and affection for Porsche has led to a labour of love becoming a beautiful, elegant celebration of the 911 in print
Man in white T-shirt leans against Porsche 964 Carrera

For the love of the 911: a passion ignited

The connection between a father and son is always special. But to Philipp M Hohenthanner, that bond went beyond that. He tells us how his dad’s love of Porsche has led Philipp to a life that celebrates the magic of the 911
Yellow 1973 911 T and silver 1973 911 parked alongside

Twice as nice: the tale of two classic Porsche 911 sports cars

When Markus, a long-time Porsche owner from Mannheim, Germany wanted to treat himself to a birthday present, he began hunting for a classic 911 from the year of his birth. And then he wanted another…
Man entering green 718 Boxster GTS 4.0, pine trees behind

Porsche heritage: the story of the iconic 718

718 is more than a number. It stands for winning, excellence and performance. And the name of a game-changing race car that’s inspired two acclaimed modern Porsche sports cars. This is its story
Man with camera shoots Porsche as it exits a bend

How to photograph a Porsche

Whether it’s to post on Instagram, share with friends or as a hobby, photographing cars is a popular pastime. But it’s never as easy as it looks. Porsche photographer Sebastian Kubatz shares his valuable tips to get the most out of your car shots
Analogue never dies_teaser

Analogue never dies

To Johannes Huwe, ‘throwaway’ culture is nonsensical and obscene. From classic cars to cameras to clothing, he celebrates the enduring attraction and practicality of time-honoured craftsmanship
Hans Herrmann drives his Porsche 550 Spyder at Carrera Panamericana

The wild event that shaped Porsche and TAG Heuer’s racing experience

As the two luxury brands launch a new watch together, we find out how a notorious Mexican road race inspired them both
Porsche driving on a winding road beside the sea

Earth Day 2021: seven ways Porsche is leading the sustainability charge

As we look to the future, Porsche has ambitious plans that are already in motion
LEGO Porsche 911 Targa rear three-quarters view

LEGO and Porsche: the art of selling desire

The 1960s to 1980s were a golden age for print advertising – including Porsche. With LEGO recreating a number of standout Porsche ads from yesteryear for its new LEGO 911 model, we shine a light on their original incarnations
Black and white shot of Benji B sat in studio

Benji B: the sound of style

As musical director for Louis Vuitton Men, Benji B knows all about luxury and the joy of detail. The forward-thinking DJ and producer takes a Taycan onto the streets of London and discusses his creative vision

Sneaker culture meets the cult of the 911 Turbo

With the launch of this year’s new 911 Turbo, Type 992, Porsche Cars North America reached out to potential future owners – and sneaker fans – in an innovative way