Porsche Cars Great Britain Ltd is to put in place one of the final parts of its national dealer redevelopment programme with the purchase of the Hatfield business from H.R. Owen PLC. This agreement will see Hatfield and its service centre in Staples Corner come under control of the Porsche Retail Group Ltd. in July 2003. The businesses will remain at their current locations and will be renamed Porsche Centre Hatfield and Porsche Service Centre Staples Corner respectively.
Hatfield joins the other Porsche-owned businesses at Reading, West London, Park Lane and Guildford. Consequently, Porsche Retail Group covers the area west of Greater London and to the north reaching Hertfordshire.
“The purchase of Hatfield by Porsche Retail Group, is a key step in our programme of developing regional dealer groups across the UK. This puts the Porsche franchise in a tremendously strong position to develop consistently high levels of representation and service nationally,” commented Andy Goss, Managing Director, Porsche Cars GB.
The dealer redevelopment plan began back in 2000 when the company committed to a strategy of concentrating on the Porsche business and strategically disposed of all non-Porsche franchises.
The second stage of this programme was the architectural development of every Porsche dealership to present a consistent, enhanced retail presence and to create the additional capacity required for the introduction of the Porsche Cayenne.
The existing staff at both the retail site and the service centre will be retained by the Porsche Retail Group.
There are currently no plans for Porsche to acquire any other retail businesses in the UK.
Report from 17/06/2003
* The latest Porsche models are designed to operate on fuels with an ethanol content of up to 10%. Data determined for standard specification and in the NEDC (New European Driving Cycle) in accordance with the Euro 5 (715/2007/EC and 692/2008/EC) measurement method. The figures do not refer to an individual vehicle nor do they constitute part of the offer. They are intended solely as a means of comparing different types of vehicle. You can obtain further information about individual vehicles from your Porsche Centre.
Consumption figures were obtained on the basis of standard equipment. Special equipment may affect consumption and performance.