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Current Press releases

The new all-electric Macan makes its debut at Auto China 2024, ready-to-go with comprehensive electromobility ecological services Porsche creates the ultimate service experience for electric models

• Performance-orientated and completely re-developed: the all-electric Macan showcases pure Porsche driving performance and great everyday practicality with leading-edge tech-nologies.

• The new Porsche Connect system enhances the convenience of the travelling experience in terms of charging planning and parking services.

Porsche Exclusive Charging Network: built around the life scenarios and travelling habits of Porsche owners, providing both exclusivity and convenience, and continuing to in-crease its coverage area.

• “Service inclusive” launch and residual value guarantee, with the MSRP to be announced at Auto China 2024.

Shanghai. Porsche launched the new all-electric Macan at the beginning of the year. At Auto China 2024, this completely redeveloped, performance-oriented, all-electric luxury SUV will showcase its sports car capabilities and convenient, practical everyday usability through a detailed compendium of technical highlights. The all-electric Macan’s accompanying charging network, intelligent mobility features, financing and after-sales services will also be highlighted. The MSRP for the first two models – the all-electric Macan 4 and the all-electric Macan Turbo – will be announced at Auto China 2024.

The all-electric Macan features the latest generation of PSM electric motors on the front and rear axles providing up to 470 kW and 1,130 Nm, reproducibility of top power output; a 100 kWh battery for a range of up to 784 kilometres (WLTP city); maximum charging power of 270 kW; optimised overall energy efficiency, with lowest Cd value of 0.25, and energy recuperation up to 240 kW. The advanced chassis technology is designed to handle a wide range of urban and off-road conditions, while the Head-up display with augmented reality technology – corresponding to the size of an 87-inch display – enhances driving convenience.

Porsche Exclusive Charging Network: Based on the life scenarios and travelling habits of car owners, Porsche has developed an exclusive charging network covering high-end business districts in 29 provinces, eight national/provincial highway service areas and the surrounding areas, as well as leisure travel destinations such as luxury hotels, golf courses, and marinas. Complemented by third-party charging stations, the charging network coverage ensures a worry-free electric journey.

Porsche Connect: upgraded experiences in charging planning and parking services. The charging planning function recommends optimal driving routes and charging solutions along the way based on the vehicle's remaining power and current traffic conditions. The parking service integrates data from car parks to provide information on vacant spaces and contactless payment, while providing navigation assistance for larger and more complex car parks.

Latest Financial Products: A diverse and flexible array of financial solutions are offered, including finance leasing and retail financing, as well as a commitment to residual value, eliminating customers' concerns about the perceived lower resale value of all-electric models. Furthermore, Porsche has introduced a car subscription service where consumers can enjoy a comprehensive, full-cycle luxury automotive experience that includes maintenance, insurance, and licenses, by simply paying a monthly fee. This circumvents the need for additional high costs and reduces the financial burden of lump-sum payments. Such a flexible, cost-effective, and choice-driven approach to vehicle usage resonates with the younger generation of consumers who have grown up amidst the Internet and digital landscape, with plans to include the all-electric Macan in the subscription service lineup in the future.

Porsche “Service inclusive”:Focused on the vehicle usage phase, after-sales services have been significantly enhanced, providing 6 years / 60,000 kilometers of worry-free maintenance, along with policies for pickup and delivery services, reimbursements for Porsche courtesy vehicles or taxis. Additionally, car owners will benefit from unlimited roadside and accident assistance, ensuring a peace of mind while enjoying their vehicles.

A new proposition for the era of electrification with the new all-electric Macan

The new all-electric Macan is performance-oriented and completely newly developed based on the PPE platform. With its characteristic Porsche performance, progressive yet timeless design, long-distance range and high everyday practicality, the all-electric Macan is the perfect interpretation of an all-electric luxury sports SUV. The new all-electric Macan is to be the sportiest model in its segment. To achieve this aim, Porsche Active Suspension Management’s (PASM) electronic damping control (PASM, standard in China) can couple with the steel-spring suspension or the air suspension. Featuring two-valve technology, the system offers a wider spectrum between comfort and performance, as well as the more tangible differences between the driving programmes. The rear-axle steering (standard for Turbo), with a maximum steering angle of five degrees, reduces turning diameter by 1 metre in urban traffic and when manoeuvring extremely convenient. The electronically controlled Porsche Traction Management (ePTM) operates around five times faster than a conventional all-wheel drive system and can respond to slip within 10 milliseconds. In addition, the all-wheel drive distribution is governed by the different driving conditions. Porsche Torque Vectoring Plus (PTV Plus), an electronically controlled differential lock on the rear axle, also contributes to the traction, driving stability and the lateral dynamics of the Macan Turbo. Thanks to its particularly sporty seat position and low centre of gravity, as well as its impressive driving dynamics and steering precision, the new Macan delivers a real sports car feeling.

What's more, the new all-electric Macan also comes with high efficiency mechanisms for power, charging, range performance and energy recovery. With supercharged power and Start Control, the all-electric Macan 4 and Macan Turbo have a maximum output of 300 kW (408 PS) and 470 kW (639 PS), as well as a maximum torque of 650 Nm and 1,130 Nm, and go from zero to 100km in 5.2 seconds and 3.3 seconds respectively. In addition, the lithium-ion power cell, which comes with a maximum capacity of 100 kWh, enables a range of up to 784 km (WLTP city). The entire all-electric Macan family offers high-performance fast charging at up to 270 kW, meaning that the battery can be charged from 10 to 80 per cent within approximately 21 minutes. Up to 240 kW of energy can be recuperated via the electric motors while driving, with passive elements and a drag coefficient of 0.25. These figures all indicate top-class E-Performance.

New digital technology and services now on the road

The new all-electric Macan not only enriches the digital technology experience inside the vehicle, but also takes Porsche Connect Services to new heights. For the first time, it introduces an Augmented Reality (AR) Head-Up Display system, seamlessly superimposing coloured AR content into the real-world environment with such precision that the display is comparable to an 87-inch screen, making it one of the largest head-up displays currently available in the market. Additionally, the all-electric Macan boasts intelligent scene lighting that vividly communicates driving modes, driver assistance systems, and door opening warnings through dynamic colours and effects, adding practical functionality to the ambient lighting that once served solely for visual appeal.

With the arrival of the new all-electric Macan, the Porsche Connect Services experience has reached new heights. In particular, the Porsche Charging Planner, which is the first of its kind in intelligent mobility, provides users with a comfortable, efficient and carefree driving experience. This innovative feature intelligently suggests the best routes and charging options en route based on the vehicle's remaining charge and current traffic conditions. In sync with the Porsche Charging Planner, the car's system is deeply integrated with AutoNavi (AMap) maps, tailored specifically for the all-electric Macan and embracing a comprehensive public charging network that includes both Porsche Exclusive Charging stations and third-party stations. Furthermore, the new all-electric Macan presents a streamlined solution for parking services, ensuring travels are never hindered by parking constraints. Leveraging real-time information synchronization with parking facilities, the all-electric Macan can access parking space availability across more than 140,000 locations nationwide, with over 20,000 in major cities like Beijing, Shanghai, Guangzhou, and Shenzhen. Additionally, nearly 40,000 parking lots support seamless or in-car online payment capabilities. For complex parking structures, the all-electric Macan offers indoor navigation support, currently covering over 1,500 parking locations in more than 60 key cities across the country.

A wide range of applications deepen the interaction between users and the all-electric Macan. From its inception, the system was developed with China's unique driving environment and cultural context in mind, offering a more seamless driving experience to Chinese customers. Elements such as the traditional Chinese 24 solar terms have been integrated into the user interface. In addition, the system comes with a wealth of pre-installed applications. Including: Kuwo music, Ximalaya, Leting and iqiyi. All of which can be downloaded through app stores such as Tencent Aiquting, Bilbili, volcengine, etc., to further satisfy customers’ audio and video needs. In addition, all-electric Macan customers will be able to avail themselves of Porsche Connect, which will be offered for 10 years free of charge, covering Voice Pilot, Finder and plenty of remote control functions, providing a worry-free every-day journey. For streaming functions, new all-electric Macan customers will receive four years free of charge with 6GB/month data allowance, allowing for a pleasant music and video experience.

The Porsche Charging Network for both Exclusivity and Convenience

The Porsche charging network revolves around the life scenarios and travel habits of its owners. Whether it is within the radius of daily lives, along long-distance highways or at destinations for a diverse lifestyle, Porsche is progressively promoting self-built charging outlets to provide exclusive charging services for Porsche owners. The Porsche charging network consists of city exclusive charging stations, motorway service area charging stations and destination charging stations for leisure travel. As of March 2024, a total of nearly 300 city exclusive charging stations have been built at Porsche Centres and high-end business districts in urban cities. Highway Charging Stations cover eight national/proviancial highway service areas as well as the areas around the highways, with 53 charging stations having already been built and used. Destination Charging Stations, which cover luxury hotels, restaurants, golf courses, marinas, etc., with 82 sites have now been completed. In addition, Porsche has achieved compatibility with over 530,000 third-party charging points. This ensures coverage of most areas within cities, between cities and destinations, and the ever-expanding charging network layout will ensure worry-free charging and flexible and smooth all-electricity journeys.

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About Porsche China

transformed into a sports car manufacturer by Ferry Porsche in 1948. Porsche has been known as one of the most prestigious automobile brands in the world for decades. True to the core brand value of performance, Porsche leads the way in providing a new generation of sports cars that prove performance and efficiency can be perfectly combined.

Since entering the Chinese mainland in 2001, Porsche China has been dedicated to bringing the sporty genes and innovative spirit of the marque to Porsche enthusiasts in this dynamic market. In Porsche’s network in China, customers can experience the unlimited appeal of Porsche’s iconic sports cars: the legendary 911 series, the renowned 718 Boxster and Cayman mid-engine sports cars, the luxurious Cayenne premium SUV, the dynamic and pioneering Macan SUV, the luxurious four-door Panamera with pure sports genes and the all-electric Taycan with four-door sports saloon. Each demonstrates excellence in performance, exquisite design, and consistent commitment to perfect quality that Porsche embodies. Across Chinese mainland, Hong Kong and Macau, there are now 155 sales sites in operation, ensuring that Porsche customers across the country receive the hallmark personalised care that sets Porsche apart around the world.

A total of 79,283 Porsche cars were handed over to Chinese customers in 2023.

Porsche China
Ms. Jojo Tang Vice President Public Relations and Press
Ms. Stephanie Wu Senior Manager Public Relations and Press
Ms. Elisa Zhang Manager Public Relations and Press
Mr. Kiwi Zhou Manager Public Relations and Press
Ms. Grace Qu Manager Public Relations and Press (North)
Ms. Catherine Chen Manager Public Relations and Press (Central)
Ms. Daisy Dai Assistant Manager Public Relations and Press (South)
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