Connecting with the perfect wave.
Ken Hake. He's seen all the world's oceans. Yet Ken Hake is happy to be going back to where his journey began, where the breaking waves are smaller: to the island of Sylt. Sometimes you take a few detours before arriving back home. Today, the My
First Mile. Ken's dad drives his
Now we have to separate this ‘born-and-bred islander’, as Ken calls himself, from his
“I'm surprised at how seamless the transition from the smartphone to the vehicle's Connect system is and how effortlessly it gets me to my destination.”
“When I was a kid, my dad was still using paper maps to navigate. Thankfully, those days are over. I think it's great to be able to sit on the sofa and configure a new route using my smartphone. Then all I have to do is hop in and drive away,” says the 39-year-old, as he glances at his smartphone display.
First Mile/Last Mile Navigation is an App-based service from
“I care deeply about the
Sylt was the birthplace of the surfing scene in Germany almost 70 years ago. Ken learned to skateboard and surf not long after he'd mastered walking. He went on to become German surfing champion and was a member of the national team. At the age of 18 he moved to San Diego in the USA, where he studied business and marketing while working part-time in a skate shop. In 2010, he received a job offer too good to refuse and moved back to Hamburg, closer to his roots, where he now lives with his wife and daughter. He currently runs his own label, Marine Machine, and works as an agent in the fashion industry.
In addition to being a surfing and skateboarding enthusiast, he is passionate about air-cooled
The offer described here is for a 2019 model year