Dreams and Dua Lipa: how her vision for Porsche came to be

Find out what went into Dua Lipa’s new film featuring the all-electric Macan

September 25, 2024 | 1 min read

Dua Lipa’s new film featuring the all-electric Macan is undeniably stunning. But like all things Porsche, it’s best appreciated when you know how everything came together just right.

Starring, written, and co-directed by the international pop star, this film is as much a showcase of Dua’s creative vision as it is the endless possibilities of life with the first fully electric Porsche SUV.

It all began behind the wheel at the Porsche Experience Center Los Angeles where Dua met some consummate performers of our own. From there, she was hooked on Porsche, and it wasn’t long before she made her first official appearance at an event in Singapore.

Dua soon found herself on a soundstage in Mexico City, flanked by the all-electric Macan and her co-director, Grammy winner Clément Durou that she tapped to help realize her vision of life with the all-electric Macan. Known for his work with Pharrell, Clément was the perfect choice because of his alignment with Dua in pushing boundaries and not shying away from challenges.

“Working on the electric Macan film was so much fun,” Dua reveals. “Nothing was too far-fetched or off the table, so they really let me run wild with it. From dreaming up these concepts that were quite literally out of this world, to seeing them evolve and be brought to life was such a thrill.”

The result is an exciting, absurd, crazy journey into Dua’s imagination, a powerful expression of endless possibilities. As much as an insight into the all-electric Macan, it’s also an opportunity to dive into Dua’s world.

See how Dua ultimately envisioned the possibilities of life with her all-electric Macan—and start thinking about doing the same with yours.

Watch the New Film

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