The Sound of Porsche. Stories of the Brand.

June 14th - June 28th, Shanghai iapm mall.

A Unique Brand Experience in Shanghai

Porsche - Decades of stories in one place

Decades of stories in one place

Discover a new “Sound of Porsche“’ experience coming to Shanghai following its debut in London and New York. “The Sound of Porsche” is an interactive multi-sensory brand experience where guests will have the opportunity to explore the different stories that have shaped Porsche’s history, defined our iconic cars and inspired passion in our many customers and fans. Modelled on a modern record store, The Sound of Porsche features media stations with video ’records’ to play, 3D projection mapping in an interactive Sound Lab and a virtual reality experience.

Read more
Porsche - The Experience

The Experience

Envelop yourself in the world of Porsche through an interactive Virtual Driving Experience. Watch inspiring films that take you through some key moments throughout Porsche history and future.

Read more
Porsche - Mobile Experience

Mobile Experience

For the first time in Shanghai, enjoy the event experience anywhere, anytime with our mini sites designed exclusively for mobile use.

Read more


Porsche - Bose
Porsche - Walter Knoll
Walter Knoll