Porsche Cookie Policy

Scope of application

This cookie policy applies in addition to the general privacy policy for our website (as of 13.02.2020) and desbcribes the type, scope and purposes of data processing with the used cookies and tracking technologies (hereinafter also referred to as "cookies").

Categories of cookies

We use cookies for different purposes and with different functions. We make a distinction according to whether the cookie is required (technically required cookies, cookies, cookies for analysis and performance as well as marketing cookies, cf. 3.2.2 privacy policy), how long it is stored for and used (duration of storage), whether it was created by our website itself or by a third party and who the provider who created the cookie is (cookie provider).

Duration of storage

Session-Cookies: Most cookies are required only for the duration of your current service call or session and are deleted or become invalid as soon as you exit our website or your current session expires. Session cookies are used, for example, to retain certain information during your session such as your login details for our website.

Permanent cookies: Cookies are occasionally stored over a longer period for the purposes of recognizing you when you subsequently accessed our website again and retrieving saved settings. This makes it faster and easier for you to access our website and means that you do not have to repeat settings such as your selected language, for example. Permanent cookies are deleted automatically at the end of a predefined period when you visit the page or domain from which the cookie was set.

Flow cookies: These cookies are used for communication between various internal Porsche servers. They are created at the start of a user inter-action and deleted again when it is ended. Flow cookies are assigned a unique identification number during the interaction. However, this does not allow any conclusions to be drawn with respect to the identity of the actual customer or user.

Cookie provider

First-party-cookies: These are cookies that are created directly by us.

Third-party cookies: "Third-party cookies" are created and used by other bodies or websites, for example by providers of web analysis tools or retargeting/remarketing technologies (marketing cookies). Further information on web analysis tools and reach measurement can be found further on in the privacy policy para. 3.2. Third parties can also use cookies to show advertising or to integrate content from social networks such as social plugins, for example.

Legal basis, options for deleting, objecting to and revoking the use of cookies

For more information about the legal basis, as well as the options for deleting, objecting to and revoking the use of cookies, please refer to the respective passages of our website's general privacy policy.