Porsche sets new record in ChinaDeliveries in July 2011
Stuttgart. With July deliveries of 10,722 vehicles worldwide,
Dr. Ing. h.c. F. Porsche AG, Stuttgart, came close to matching the very good result of 11,169 units in the same month last year. A total of 71,381 new vehicles were delivered between January and July 2011, 28.6 per cent more than in the same period of 2010.
Porsche turned in record figures in the Chinese market in July: Deliveries of 2,484 vehicles represent almost a fivefold increase compared with the same month last year and also the best monthly result in China ever. In total the sports car manufacturer delivered 14,751 vehicles in the current financial year in Porsche’s second largest market. This marks a 72.6 per cent increase compared with the period January to July 2010. The Cayenne especially is in strong demand in Asia.
Bernhard Maier, Porsche AG Board of Management Member for Sales and Marketing says: “Customer deliveries this year are exceeding our expectations. In July we almost rivalled last year’s record high. We are looking to the months ahead with confidence and believe that new vehicles such as the Panamera Diesel will boost European sales figures.”
In July 2011, Porsche posted significant increases in the Asia/Rest of the World region. Total deliveries of 3,998 vehicles translate into an increase of 79.4 per cent on last year. On the North American continent, the sports car manufacturer managed to sustain last year’s very good level of 2,968 deliveries (+ 0.6 %). 2,768 vehicles were delivered in the USA – an increase of 2.4 per cent compared with July 2010. Weaker sales in Europe were behind a 38.3 per cent decline in deliveries to 3,475 units compared with the same month last year. The successful market launch of the Cayenne Diesel in July 2010 provided a major shot in the arm. In July 2011, Porsche delivered a total of 1,292 vehicles in Germany.
The most successful model line worldwide was again the Cayenne. 5,483 vehicles were delivered in July 2011. This represents an increase of 16.1 per cent compared with the same month the year before. Gran Turismo Panamera deliveries of 2,352 in the reporting month were slightly up on last year's result (+ 2.5 %). The 911 model line, facing an imminent change of model, posted a 35.1 per cent fall to 1,666 vehicles. 1,221 units of the mid-engine Boxster and Cayman sports cars were delivered (- 22.9 %).