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Porsche China’s business gets back on track amidst the global pandemicIn the first quarter of 2020, Porsche handed over a total of 53,125 cars to customers worldwide

Shanghai/Stuttgart. In the first three months of 2020, Porsche handed over a total of 53,125 cars to customers worldwide. Compared to the year before, deliveries were down by 5 percent due to the effects of the coronavirus pandemic. The Cayenne was the most popular model with 18,417 deliveries. It was followed by the Macan with 15,547 vehicles. The current Porsche 911 model series is also popular with customers: the sports car icon was delivered 8,482 times. This represents an increase of 16 percent compared with the same period in the previous year. The Taycan, the first all-electric Porsche sports car, which has been on the market since the end of 2019, was already delivered 1,391 times to customers in the first quarter.

“We are not alone in clearly feeling the effects of the coronavirus pandemic on our deliveries. But our focus now is on standing together with our business partners worldwide. Working together, we are in a position to react quickly and appropriately to further developments,” said Detlev von Platen, Member of the Executive Board for Sales and Marketing at Porsche AG. “After this challenging first quarter, we are now actively preparing to restart production. Our top priority will always be the health of our employees, the employees of our retail partners and, of course, the health of our cus-tomers. We are confident that the outlook is positive, not least because we see a clear recovery in the Chinese market; almost all of our Porsche Centers there have already reopened.”

China and USA remain the strongest markets

14,098 Porsche cars were handed over to Chinese customers in the first quarter of 2020, making China the single market with the highest number of deliveries. Sales performance was down by 17 percent but surpassed the average falling sales in the Chinese auto market caused by the coronavirus pandemic. February sales of Porsche China dropped significantly, but in March the business gradually got back on track, with March 2020 deliveries surpassing March 2019 in terms of volume. Despite the challenges brought by the coronavirus, the luxury sedan Panamera recorded growth of 68 percent in the first quarter, and the new 911 also witnessed a sales increase of 11 percent.

USA took second place again with 11,994 deliveries. In Germany, Porsche was able to hand over 5,214 cars to customers. A total of 16,787 units were delivered in the European market. Customers in Asia-Pacific, Africa and the Middle East received 22,031 cars.

Porsche AG
Deliveries
January – March January – March January – March
2019 2020 Difference
Worldwide 55,700 53,125 -5%
Europe 14,004 16,787 20%
Germany 5,557 5,214 -6%
America 17,707 14,307 -19%
USA 15,024 11,994 -20%
亚太, Asia-Pacific, Africa and Middle East 23,989 22,031 -8%
China 16,890 14,098 -17%

4/17/2020

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