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Porsche China launches “3 Way Leasing“ flexible car purchasing programme, making the dream of owning a sports car easily accessiblePorsche Financial Services (China) and Volkswagen Financial Services (China) deepen strategic cooperation

Porsche Financial Services (China) and Volkswagen Financial Services (China) deepen strategic cooperation and launch Porsche China’s first "Leaseback" financial service. 
Porsche’s “3 Way Leasing“ flexible car purchasing programme has officially launched, with low down payments, low monthly payments and flexible term end options, helping consumers to easily realise their dream of owning a sports car. 
・Leading the urban lifestyle for users of the new Porsche Macan basic model.

Shanghai/Stuttgart. Recently, Porsche Financial Services of Porsche China, teaming up with Volkswagen Financial Services (China), launched a “3 Way Leasing” flexible car purchasing programme for the new Macan basic model. With the advantages of low down payments, low monthly payments, and three flexible options after the lease expires, this programme makes consumer’s sports car dreams easily accessible.

Dr. Ing. Jens Puttfarcken, President and CEO of Porsche China, said: “The ‘3 Way Leasing’ flexible car purchasing programme is another innovation of Porsche Financial Services, mainly aimed at the younger generation and customers with certain financial habits. The launch of this innovative financial services plan also marks a further deepening of the strategic cooperation between Porsche Financial Services (China) and Volkswagen Finance (China). In the future, we will continue to focus on the needs of consumers, and create more personalised financial solutions to help more Porsche enthursiasts realise their dream of owning a sports car. ”

Porsche Financial Services (China) and Volkswagen Financial Services (China) have a good history of cooperation, which can be traced back to 2011. They are working together to enhance consumer experience, flexibly meet differentiated consumer demands and make consumers enjoy convenient and diversified financial services. In addition, Volkswagen Financial Services (China) has extensive experience in financial leasing products. Therefore, Porsche Financial Services (China) chose to work with them to launch its first "Leaseback" financial leasing method.

Porsche’s “3 Way Leasing“ flexible car purchasing programme was first launched for users of the new Macan basic model. Since the new Porsche Macan was officially launched in China at the end of 2018, it has been favoured by younger consumers with its pure sports car genes, classic design, ultimate control and the combination of fashion and sportiness.

Compared with traditional auto financing plans and full purchases, Porsche’s “3 Way Leasing“ flexible car purchasing programme boasts unique characteristics and significant advantages, which are closer to the needs of the new Macan consumers' personalised and trend-oriented lifestyles. The programme reduces the down payment to 20 percent of the car price. Macan owners can enjoy the extraordinary charm of a Porsche compact SUV without having to invest a lot of money in one go and the saved car purchase funds can also be used for other investments. By agreeing on higher vehicle residual values and the 24 month or 36 month lease term flexible options, the monthly payment pressure of the customer is greatly reduced. After the lease expires, customers are also free to choose to pay the final payment to purchase the leased vehicle, or return the vehicle to the authorized Porsche China dealers, or return the original leased vehicle to the dealer and release a new Porsche vehicle. These three flexible smart options help customers enjoy the ultimate sports car experience. In the future, Porsche’s “3 Way Leasing“ flexible car purchasing programme will also be extended to other Porsche models.

With the maturation of the auto finance market and the changes in consumers' purchasing habits, the 30 year old Porsche Financial Services is being favoured by ever more Chinese consumers. In the first half of this year, Porsche Financial Services achieved 15,848 contracts in China, a 70 percent increase year-on-year. Meanwhile, the retail financing penetration rate reached 38.4 percent, an increase of 9.7 percentage points year-on-year.

At present, Porsche Financial Services (China) has provided customers with a variety of flexible financial solutions, of which traditional loan plans account for the majority of contract volume, and flexible installment plans will be the direction future development takes. With the support of Volkswagen Financial Services (China), Porsche Financial Services (China) has successively launched an increasing number of personalised and innovative customised flexible staging financial service plans, such as phase annual supply and ladder loans, to meet the diversified needs of Chinese consumers.

7/29/2019

Further information and pictures for journalists and media representatives can be found on the Porsche press database at http://presse.porsche.de/.