Scope and Terms Used
Some of the Sites may contain links to the websites of other Porsche companies or to the websites of third parties. Porsche is not responsible and has no liability for the privacy policies or practices of those websites. We recommend that you review the privacy policies of each website you visit.
Information We Collect and How We Use It
You can visit the Sites and learn about our products and programs without providing personal information. However, to participate in our programs or receive newsletters, you will need to provide certain personal information. Porsche does not collect any personal information unless you provide it voluntarily. You may also choose to provide personal information to us when visiting Porsche Centres or corresponding with us by mail.
In addition to our General Uses listed below, we use the personal information you provide only for purposes consistent with the reason you provide it, such as:
Registration / Porsche Travel Club and Other Programs / Webspecials: At your option, you may register as a Porsche Site user to allow for easy registration for programs through the Porsche Travel Club or our driving schools, access to Webspecials offered only to online users, or other programs offered on the Sites. As part of registration, we collect your name, e-mail address, mailing address and other contact information. We may ask for other information in connection with specific programs (e.g. travel dates for the Travel Club), or more generally about your vehicles or interests in order to better customize your website experience or our offers to you. We indicate at the time of collection which information is mandatory and which information is optional to provide.
Information Requests: We may ask you to provide personal information in order to allow us to respond to your requests for information or other requests made over the Sites, at the Porsche Centres or by mail.
Purchases of Products and Services: Where the Sites allow you to purchase products or services online, we collect your credit card or other payment information in addition to your name, address and other identifying information. We may also verify your eligibility for certain programs, such as requesting your drivers’ license number for driving school programs.
In addition, when you enter into business transactions at a Porsche Centre (whether a purchase, lease or service transaction), we collect your name, address and other identifying information, as well as information about your vehicle and your transaction with the Porsche Centre. We use this information to understand our customer base and for other internal purposes, and to contact you for customer care surveys or with offers of products and services that may be of interest to you (see below as to your opt-out choices).
Saving a configuration as a pass in the wallet app: Once you have configured your desired Porsche model in the Car Configurator, you can use a QR code or link to save the selected configuration as a pass in the wallet app of your device (available on Apple s iOS and Android). A Porsche code is stored in the pass, which can be used to display your configuration directly in the Car Configurator or your advisor in the Porsche-Center can be communicated. No registration or login with a user profile is required to use this function. The process can be repeated for further configurations. In the settings on the back of the pass, you can decide whether the pass should be updated if necessary and whether push notifications can be sent to you in relation to the pass. Such push notifications generally contain information about updates and news relating to your saved configuration. Another pass is offered for each configuration, which you can save. Please note that the required wallet app is not from Porsche Cars Canada, Ltd. and may have to be installed separately. The pass is saved within the functionalities of Apple iOS or Android via a device-related ID. In principle, it is not possible for us to determine your identity using your passport. For statistical purposes, we record how often passports with certain configurations are saved and deleted. We process your personal data in order to provide you with the functions you require. The data processing takes place on the basis of Article 6 Paragraph 1 Letter b) GDPR and applicable Canadian privacy laws. Insofar as you have given us your consent when saving the pass, the push notifications also for other offers from Porsche, data processing takes place on the basis of Article 6 Paragraph 1 Letter a) GDPR and applicable Canadian privacy laws. You can revoke your consent at any time with effect for the future by clicking the corresponding unsubscribe link on the back of the pass. Insofar as we record how often passports with certain configurations are saved and deleted or insofar as we align the sending of further offers to your configuration, to our interests in the further development of products and offers and in customer segmentation (e.g. by calculating and evaluating affinities). To perceive preferences and customer potential, data processing takes place on the basis of Article 6 Paragraph 1 Letter f) GDPR and applicable Canadian privacy laws.
Newsletter: On the newsletter section of the Sites, you may provide us with your e-mail address in order to subscribe for the Porsche newsletter, which contains the latest information on our products, events and our other offerings. Alternatively, you may provide us with your mailing address in order to receive newsletters by mail.
Contests and Surveys: In addition to your name, address and other identifying information, we may ask you to provide other information about your household and interests if you choose to participate in Porsche’s contests or surveys. You can always choose not to participat.
Employment Opportunities: Where the Sites allow the option of submitting your resumé or other indications of interest for employment at Porsche, we collect personal information such as name, contact information, job history and other background.
Non-personal Information: We collect non-personal information such as your Internet browser type, operating system, and the IP address of the website from which you are linked to the Sites. We use this information to help us tailor our Sites in a manner to better match your computer settings, interests and preferences.
Other Sources: To the extent permitted by law, we may obtain other information about you such as change of address or demographic information from commercially available sources. To the extent permitted by law, we may also obtain contact information through commercially or publicly available sources.
General Uses: We will use your personal information as specifically described in the Site to which you submit it, in accordance with any published legal terms for such Site. We may also use your personal information internally to customize your experience with our company and our Sites, to communicate with you about our products or services, to help us develop new products and services, to verify your identity, to collect debts owed to us, or to investigate or settle inquiries or disputes, and for other legally required or permissible purposes.
Retention: We retain personal information for the period of time we deem necessary to fulfill the purposes for which it was collected.
What Are Cookies and How Does Porsche Use Them?
Your Choices In How We Use Your Personal Information
While Porsche may contact you with offers and information concerning Porsche or its products, services or promotions, you always have the choice not to receive such items. You may contact us at 1-800-PORSCHE to communicate your marketing preferences and request to be removed from marketing lists, or you may write to us at the address provided below under “Contact Us.” You may also request that your personal information not be shared with independent Porsche dealerships as part of related marketing and customer care programs (although you should be aware that these dealerships also collect personal data directly from you).
In addition, the Sites allow you to communicate your marketing preferences as follows (or as otherwise specifically indicated on the Sites):
At the time of registering as a Porsche Site user, you will be given a choice whether to receive promotional e-mails from Porsche. Each promotional e-mail you receive from us will provide you a specific opt-out mechanism to allow you to unsubscribe from receipt of these promotional e-mails.
By accessing your profile under “Porsche Login” on the Site, you may also update your personal information in our database or change your marketing preferences.
Whether or not registered as a Porsche Site user, users who subscribe to the Porsche Newsletter may unsubscribe from the newsletter by following the link provided in the newsletter, by calling 1-800-PORSCHE or by updating their preferences on the Newsletter section of the Sites.
You may contact us at 1-800-PORSCHE or e-mail our privacy officer at email@example.com with any questions or concerns you may have about our privacy practices, including requests to update or correct your personal information or be removed from e-mail and other marketing lists. Even if you choose not to receive promotional e-mails or mailings from Porsche, we may continue to use your personal information in order to contact you in connection with product recalls or other transactional purposes.
Our Sharing of Your Information
Porsche does not sell or rent your personal information to non-affiliated third parties for those parties’ promotional purposes, except that as part of our customer care and marketing efforts, we may provide your name, address, vehicle and similar information to independent, authorized Porsche Centres. In addition, Porsche Cars Canada, Ltd. may share the personal information you submit with other members of our affiliated group of companies. If you wish to opt out of any of the data sharing practices described in this paragraph, please contact 1-800-PORSCHE or write to us as shown below under “Contact Us.” Certain information is also collected by Google, Inc. as you use the Sites; see above under “Google Analytics” for a description of what information is collected, the purposes of collection, and how to opt out of this if you object to it.
Other than as described in the paragraph above, Porsche will not share your personal information with third parties without your permission, except as necessary or appropriate to (i) process or fulfill your order, (ii) respond to your requests or answer your inquiries, (iii) enter you in contests, sweepstakes or other promotional activities upon your request, (iv) comply with any applicable law, court order or other judicial process, or (v) enforce or apply agreements with you, or protect the rights, property or safety of Porsche or third parties, or as otherwise required or permitted by law. In addition, in the event of a corporate transaction such as a sale, merger or reorganization involving Porsche or its parent companies, personal information may be disclosed or transferred to the acquiring company(ies). Porsche may collect and share aggregate website statistical information (such as sales, traffic patterns or related information) with third parties. No such shared statistics will contain any personally identifying user information.
Porsche may occasionally hire contractors to provide certain services on its behalf, including information processing and storage or the management of contests, sweepstakes and surveys. These contractors are required to maintain the confidentiality of information they receive from Porsche and are restricted from using the information for any purposes other than those authorized by Porsche.
How We Protect Your Information
Suggestions, materials or other intellectual property sent or transmitted to Porsche via our Sites or otherwise are governed by the separate terms applicable to such materials identified at the time of submission (if any). If no such terms are identified, all such items shall be deemed to be non-confidential and public domain, and Porsche shall have no obligation of any kind with respect to such items and shall be free to use and distribute them to others without limitation, including, but not limited to developing and marketing products incorporating them.
Our Sites are not intended for use by children under the age of majority. We ask that children under the age of majority do not use our Sites and do not submit any personal information to us.
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