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Idea

Boxster S

Idea

Spending time in the virtual world can be great fun. The only thing is, you can’t feel the wind against your skin as you accelerate through every twist and turn. The Boxster celebrates real life. Whether it is known as a design classic, a powerful mid-engined sports car or a pure-bred roadster, it does full justice to its famous predecessors, such as the 356 No. 1 or the 550 Spyder.

We were faced with the question of how it could do so in the future. As ever, the answer was to be found in the harmonious blending of style with functionality and of tradition with innovation. But what is harmony? Something quaint? Something soft and delicate? Not for us. This is why we have refined our idea of what a roadster should be and honed and sharpened it to give it a completely new expression.

We achieved this with more performance – with more efficiency. With innovative technologies and intelligent lightweight construction. With a sporty exterior and interior with aesthetically appealing lines and curves in all the right places.

The spirit of the pure-bred roadster is very much alive and kicking. More independent than ever before, it is even more powerful, visceral and intense.