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Name for new Porsche SUV is Macan

Stuttgart. Dr. Ing. h.c. F. Porsche AG, Stuttgart’s new sports car in the SUV segment has been given the name Macan. The name Macan is derived from the Indonesian word for tiger and combines suppleness, power, fascination and dynamics – core characteristics of the new off-road car.

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“The Macan combines all sports car characteristics with the benefits of a SUV and is a genuine Porsche”, said Bernhard Maier, Member of the Executive Board Sales and Marketing of Porsche AG. “The name of a new Porsche has to fit with the brand, sound good in very many languages and dialects and evoke positive associations.”

As the fifth Porsche model line, the Macan is a central plank of Strategy 2018, by which the sports car manufacturer wishes to expand its model portfolio. Porsche intends the Macan to emulate the success of the Cayenne. The SUV will start coming off the production lines in Leipzig in 2013. To that end, the site in this city in Saxony is being expanded into a fully-fledged production plant including body assembly line and paint shop – with 500 million euro of investment one of the biggest building projects in Porsche’s corporate history. In the medium-term, the sports car manufacturer will be creating more than 1,000 new jobs here.

Word names at Porsche have a concrete connection with the corresponding model and its characteristics: the name Boxster describes the combination of boxer engine and roadster, Cayenne stands for sharpness, the Cayman is snappy and agile and a Panamera is more than a Gran Turismo, capable also of winning the Carrera Panamericana long-distance race.

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Please note: Photographs for downloading are available to accredited journalists from the Porsche press database at the Internet address https://presse.porsche.de.

2/16/2012

Further information and pictures for journalists and media representatives can be found on the Porsche press database at http://presse.porsche.de/.

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Hans-Gerd Bode Director Communications
Achim Schneider General Manager Corporate Press
Julia Pirlich Production Leipzig
Lukas Kunze Sales and Human Resources
Helga Ohlhäuser Lifestyle Communication and Public Media
Eberhard Scholl Local Press Stuttgart
Frank Scholtys Head of Financial Press and Investor Relations
Roman Tancar Financial Press and Investor Relations
Christian Weiss Porsche Design
Thomas Becki Head of Product and Technical Communications
Hermann-Josef Stappen Technical Communications
Elena Marciniak Model Range: 911, Boxster/Cayman
Holger Eckhardt Motorsport WEC/LMP1
Thomas Hagg Model Range: Panamera, Cayenne, Macan
Oliver Hilger Motorsport Communication GT
Nicole Lay Test Vehicles
Andreas Schönhuber Test Vehicles
Achim Stejskal Head of Porsche Museum
Dieter Landenberger Historical Archive
Astrid Böttinger Porsche Museum