Porsche Asia Pacific
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Important Distinctions for the Porsche Brand at IAA
Honorary Award 2013: Matthias Mueller is „Brand Manager of the Year“
Stuttgart/Frankfurt
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Of course, Matthias Mueller was very pleased with this recognition during the award ceremony. At the same time, he underlined the very high standards that he demands from his marque: „Above all,
Despite the continued strive for progress it is equally important for the chairman, to always offer reliabilty as a brand. „Our customers expect automobiles that combine pure sportiness with elegance, the highest quality, innovative technology and daily usability,“ says Mueller. „This is our one and only yardstick whenever we prepare a model change or develop new cars.“
It has been this sentiment, which secured
The 911 successfully holds its own in the car market for five decades, longer than any other sports car. During all those years it has remained true to itself and became the unmistakeable face of
Further information on the Automotive Brand Contest and the German
http://www.german-design-council.de/nc/en/design-awards/automotive-brand-contest/2013.
GO
9/12/2013
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