Porsche sets North American sales record in 2004Deliveries at high level in December – Cayenne drives growth
Stuttgart. Over the past calendar year, Dr. Ing. h.c. F. Porsche AG, Stuttgart, has sold more cars in North Amer-ica than ever before in the history of the company. A total of 33,289 cars were delivered to customers in the USA and Canada, compared with 30,029 units the year before; an 11 percent increase. Once again, the Cayenne was behind this growth: 19,134 of these sporty off-roaders were sold in North America in 2004 (up 40 percent on the previous year). 10,227 cars from the 911 range were sold (up 3 percent), while Boxster sales fell to 3,728 (down 42 percent). 200 Carrera GTs were sold.
The last month of 2004 also came to a successful conclusion for Porsche; sales of cars in December amounted to 2,837 units. The slight 2 percent drop compared with the same month of the previous year was due to a de-cline in Boxster sales to 100 cars (down 75 percent). On the other hand, sales of cars from the 911 range rose significantly to 870 units (up 19 percent). The Cayenne continued its successes with sales of 1,838 units (up 5 percent). 29 Carrera GT units were also delivered.
At the Detroit Motor Show in a few days, the new 911 Carrera Cabriolet will be celebrating its world premiere, and January 15th will see the launch of the new Boxster on the North American market. The new sports car genera-tions will lend positive impetus to Porsche's core business over the year to come in North America.