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Notas de Prensa

Current Porsche AG Press releases

Porsche cooperates with _wige for experience and driving toursNew event partner for Porsche Driving Experience:

Stuttgart. Porsche AG continues professionalizing the international Porsche Driving Experience programs, in which customers can experience the “Fascination of Porsche” live. For future development Porsche will from now on cooperate with _wige EVENT gmbh who will gradually take over the development, organization and implementation of Porsche driving events and tours.

The Porsche Driving Experience offers three types of products: The Porsche Travel Club with a wide variety of international travel tours along extraordinary routes, the Porsche Sport Driving School with a range of professional driver trainings taking place on Europe’s most significant racing circuits, and the Porsche Driving Experience Winter driving programs on snow and ice in Northern Finland.

Porsche has invited several well-known agencies for a pitch process. _wige has delivered a convincing concept and succeeded against its competitors.

_wige MEDIA AG settled in Cologne offers a broad spectrum of media services, providing creative advice as well as the production of image movies, live broadcasting and the development of content marketing strategies. For the realization of Porsche Driving Experience’s task, _wige EVENT will open an office in Stuttgart soon. There, a team of 15 will prepare for the beginning partnership.

GO

9/17/2013

Further information and pictures for journalists and media representatives can be found on the Porsche press database at http://presse.porsche.de/.

Contact

For general enquiries and comments please contact info@porsche.de.

Phone number: +49 (0)711/911-0

Contact person
Hans-Gerd Bode Director Communications
Achim Schneider General Manager Corporate Press
Julia Pirlich Production Leipzig
Lukas Kunze Sales and Human Resources
Helga Ohlhäuser Lifestyle Communication and Public Media
Eberhard Scholl Local Press Stuttgart
Frank Scholtys Head of Financial Press and Investor Relations
Roman Tancar Financial Press and Investor Relations
Christian Weiss Porsche Design
Thomas Becki Head of Product and Technical Communications
Hermann-Josef Stappen Technical Communications
Elena Marciniak Model Range: 911, Boxster/Cayman
Holger Eckhardt Motorsport WEC/LMP1
Thomas Hagg Model Range: Panamera, Cayenne, Macan
Oliver Hilger Motorsport Communication GT
Nicole Lay Test Vehicles
Andreas Schönhuber Test Vehicles
Achim Stejskal Head of Porsche Museum
Dieter Landenberger Historical Archive
Astrid Böttinger Porsche Museum