Melbourne is soon to have a second home for Porsche with the imminent opening of the completely new Porsche Centre Brighton.
The 2000 sq2 metre facility will be located along the important automotive retail strip on the Nepean Highway, and will be authorised to sell New and Porsche Approved Pre-Owned vehicles as well as offer comprehensive factory-backed vehicle servicing with the latest diagnostic equipment and tools and Porsche accredited technicians.
Porsche Centre Brighton will meet the needs of Porsche’s growing customer base in bayside Melbourne and the south-east corridor to the Mornington peninsula.
Annual sales of Porsche sports cars and SUVs have doubled this decade through the steady introduction of new models. Further growth is expected with the introduction of the eagerly anticipated Panamera Gran Turismo later this year.
“Our customers are loyal and passionate and expect the highest levels of service,” says PCA’s managing director, Michael Winkler. “With Porsche Centre Brighton we will have two, world-class Porsche Centres in Melbourne.
“Porsche Centre Brighton’s location on the Nepean Highway is in the prime automotive retail precinct for south-east metropolitan Melbourne.”
Australia’s 12th official Porsche Centre is owned and operated by the Preston Motors Group, one of Melbourne’s leading automotive retail groups. “We have a great partner in the Preston Motors Group,” says Winkler. “They have the experience, strength and right people to move forward with us.”
Preston Motors Group CEO, John Bradley, says: “This is a long term commitment and investment in the Porsche brand.
“The Porsche business model, its growing range of premium sporting cars and expanding customer base on the bayside presents us with an exciting opportunity.”
Porsche Centre Brighton, located at 855 Nepean Highway in Brighton, will officially open on March 12.
For Further Information
Paul Ellis: Public Relations Manager: Ph: 03 9473 0926 or 04 22 00 77 08