Porsche last week produced its 250,000th Cayenne at its Leipzig plant in Germany, reaching the milestone after the first Cayenne was built in 2002.
“The introduction of the Cayenne as our third model line was an important strategic step for Porsche. The five-seater is not only a great addition to the range for our many long-term Porsche customers, but it also opens up to us an entirely new customer segment,” explains Dr. Wendelin Wiedeking, Chairman of the Board of Porsche AG.
Thanks to its typical Porsche genes, the easy-to-handle Cayenne uniquely combines sportiness with robustness and absolute off-road capability.
Porsche has sold 150,000 vehicles worldwide from its first generation. Since the market launch of the second generation in March 2007, Porsche has been able to increase sales even further thanks to the vehicle’s improved fuel efficiency, higher engine performance and improved ride and handling.
Australia is an important market for Porsche’s SUV. Since local sales began in 2003, some 2,861 Cayennes have been sold here (according to VFACTS figures to the end of February 2009).
Porsche recently expanded production at the Leipzig plant to meet increased demand for the Cayenne.
The local Cayenne range will expand to six models next month with the introduction of the Cayenne Diesel. “The Cayenne has been a critical car for Australia,” says Porsche Cars Australia managing director, Michael Winkler.
“Since the introduction of the Cayenne we have been able to offer our sports car customers the sporting thrills in a five-seater Porsche the whole family can enjoy. “All our Cayenne models blend typical Porsche on-road driving dynamics with the type of off-road capability that enables the car to go anywhere in Australia.”
The 250,000th Cayenne to roll off the Leipzig line was a Cayenne Diesel.
The Cayenne range in Australia:
Cayenne Diesel $101,900
Cayenne S $144,500
Cayenne GTS $161,900
Cayenne Turbo $234,000
Cayenne Turbo S $277,800